From the year 1990s pastoralist were in a hard time of losing their land in a high speed due to the establishment of big farming in Simanjiro areas this was a big challenge to this community as their lives depending with the cows and they need a big areas for pastures so to meet this challenges they organized themselves and with the assistances of Mr. Martin Kariongi Ole Sanago a member of their community and started their NGO called Orkonerei pastoralist survival programmes so that they can talk as one voices but this wasn’t enough to relieve their problem because there were still a lot of grabbers of the land in several part of maasai land

Orkonerei Pastoralists Community Broadcasting was conceived and established since September 1993 during the desertification convention of the United Nations. During that period possibilities were being identified on how to empower local Pastoral communities through Community based information and communication structures in order for them to participate effectively and decidedly on environmental conservation as well as land tenure systems and ownership, in order to contribute towards reducing deserts formation attributing factors as well as poverty facilitating and contributing factors.

Tangu mwaka 1990 wafugaji walikuwa katika wakati mgumu ya kupoteza ardhi yao katika high kasi kutokana na uanzishwaji wa kilimo kubwa katika maeneo ya Simanjiro hii ilikuwa ni changamoto kubwa kwa jamii hii kama maisha yao kulingana na ng'ombe na wanahitaji maeneo makubwa kwa ajili ya malisho ili kukabiliana na changamoto hii wao wenyewe na kupangwa na misaada ya Mheshimiwa Martin Kariongi Ole Sanago   mwanachama wa jumuiya zao na kuanza NGO yao aitwaye Orkonerei mipango ya maisha ya wafugaji ili waweze kuzungumza kama sauti moja lakini hii si ya kutosha kukabiliana na matatizo yao kwa sababu kuna bado walikuwa na mengi ya grabbers wa nchi katika sehemu mbalimbali za nchi Wamasai

Orkonerei Wafugaji Broadcasting Jumuiya ilianzishwa na imara tangu Septemba 1993 wakati mkataba wa jangwa la Umoja wa Mataifa. Katika kipindi uwezekano kwamba walikuwa kuwa kutambuliwa juu ya jinsi ya kuwawezesha jamii za kichungaji kwa kuzingatia taarifa ya Jamii na miundo ya mawasiliano ili waweze kushiriki kikamilifu na wameamua utunzaji wa mazingira pamoja na mifumo ya umiliki wa ardhi na umiliki, ili kuchangia katika kupunguza jangwa malezi attributing sababu kama vile umaskini kuwezesha na kuchangia mambo.